List prices, not discounts
Every figure uses public list pricing. If you negotiated 20% off, cut the stack column by 20% — the conclusion does not change.
What that model assumes
You should be able to check every number.
A savings figure nobody can verify is marketing. The table above is built from published list prices and a coverage assumption per tool — not everyone needs a Gong seat, so only 40% of the team is counted for it. Strike any tool you do not actually pay for and the total drops accordingly.
Partial coverage counted
Call intelligence and sequence tools are priced for 40% of the team, data and AI-writing tools for 50%. CRM is the only per-seat tool counted at 100%.
Time is not counted
The model counts licence fees only. It does not price the integration work, the person who owns the sync, or the reporting that gets rebuilt each quarter.
Head-to-head comparisons
Against a specific platform, not a generic stack.
The model above compares us to an assembled stack. If you are choosing between us and one named platform, these go line by line — including the cases where the other one is the better buy.
vs HubSpot
$24,180/yr · 12 people, verified list
Covers more than vendors usually admit — social, SEO, conversation intelligence and payments. The difference is per-seat pricing and what happens after the lead.
vs Salesforce
$25,200/yr · Sales Cloud seats alone
The safest enterprise purchase in software, with an ecosystem we will not match. Also per-seat, sold per cloud, and usually needs a partner to implement.
vs GoHighLevel
Cheaper than us
For a price-led agency running many small accounts, GoHighLevel is the lower bill and has a far bigger community. We say so on the page.
vs Mailchimp
$4,200/yr at 10k contacts
Cheaper and simpler for email alone, and most businesses using it should keep using it. The switch makes sense once you are paying for four tools around it.
vs Keap
$299/mo for two users
Mature small-business automation, but the base price covers two seats and every one after costs $39 a month — plus a mandatory implementation fee.
vs Zoho One
$90/user/mo · 50+ apps
Nobody beats Zoho on breadth per dollar. The trade is depth in the one area you compete on, and a bill that grows with every hire.
vs Klaviyo
Ecommerce lifecycle
Stronger for Shopify email and SMS flows. The comparison matters when the store is one channel among several rather than the whole business.
vs ActiveCampaign
Better at email
A decade of work on automation depth and deliverability, and cheaper at small list sizes. The trade is scope, and a bill that scales with your contact count.
What the stack costs beyond money
The licence fee is the cheap part.
Eight tools is eight vendor relationships, eight renewal dates, eight security reviews and one person who quietly becomes responsible for keeping them talking to each other.
“Nobody decides to run eight tools. You buy the sixth one to solve a problem the fifth one created, and the integration bill arrives quietly, a year later.”
How stacks actually get built
The sync is a job
Someone owns the field mapping between what the CRM calls a lifecycle stage and what the email tool calls a list. That person is not doing marketing.
Reporting arrives late and disputed
Attribution assembled by exporting from six systems is contested by whoever does not like the answer. There is no single number to defend.
AI can only see one tool at a time
An AI feature bolted onto your email tool cannot read the deal history or the brand voice. It writes from a fraction of what it needs.
What each option actually covers
| Capability | Marketing Titan | HubSpot | Assembled stack |
|---|---|---|---|
| Marketing automation | ✓ | ✓ | ✓ |
| CRM and pipeline | ✓ | ✓ | ✓ |
| Email and sequences | ✓ | ✓ | ✓ |
| Social scheduling | ✓ | ✓ | ✓ |
| SEO tooling | ✓ | ✓ | ✓ |
| Conversation intelligence | ✓ | ◐ | ✓ |
| Creative and design generation | ✓ | ◐ | ◐ |
| AI SDR and outbound AI calling | ✓ | — | ◐ |
| GEO — scoring for AI answer engines | ✓ | — | — |
| Billing, invoicing and payments | ✓ | ◐ | — |
| One customer record, no sync | ✓ | ✓ | — |
| Unlimited users on every tier | ✓ | — | — |
| Every module on the free tier | ✓ | — | — |
✓ included ◐ partial, or costs extra — not available
Where we are not the right choice
Do not buy Marketing Titan if…
- You need a specialist tool at the top of its category. If your team lives in Gong all day and needs every feature in it, our call intelligence will feel thin.
- Your CRM is deeply customised. Years of custom objects, Apex triggers and managed packages do not port over in an afternoon.
- You are a two-person team with one tool. If you pay for a CRM and nothing else, you are not carrying the stack cost this page is built on.
- You need an on-premise deployment. Marketing Titan is cloud only.
Buy it if…
- You are paying for six or more tools and cannot say which one produced the last customer.
- Your headcount is growing and every new hire adds seat licences across several vendors at once.
- You want AI that can see everything rather than one assistant per tool.
- You want marketing spend and collected revenue on one timeline without an export.